Data Privacy Statement

We take data protection seriously


The protection of your privacy when processing personal data is important to us. By default, when you visit our website, our web servers save the IP address of your internet service provider, the website from which you visit us, our websites you visit, the date and duration of the visit. This information is indispensable for the technical transmission of the websites and secure server operation. There is no personalized evaluation of this data.

If you send us data via the contact form, this data will be stored on our servers in the course of the data backup. Your data will be used by us exclusively to process your request. Your data will be treated strictly confidentially. Your data shall not be communicated to third parties.

Responsible body:

Hörluchs Hearing GmbH & Co.KG
Bergseestraße 10
91217 Hersbruck
Tel.: +49 9151 – 908 86 0

Personal data

Personal data is data concerning your person. It includes your name, your address and your email address. You need not disclose any personal data in order to be able to visit our website. In certain cases, we need your name, address and further information in order to be able to provide you with the required service.

This also applies in case we send you any information material requested, or reply to your enquiries. In these cases, we will always point this out to you. Moreover, we only store the data you have communicated to us automatically or voluntarily.

If you use one of our services, we usually only collect the data necessary to provide our service to you. We may ask you for more information, which is voluntary in nature. Whenever we process personal data, we do so to provide you with our service or to pursue our commercial goals.

Automatically stored non-personal data

When you visit our website, we store certain information for administrative and technical reasons. This includes: Type and version of the browser used, date and time of access, and the IP address.

This data is anonymized and used only for statistical purposes or to improve our internet and online services.

This anonymized data is stored separately from personal data on secure systems and cannot be assigned to individual persons. This means that your personal data remains protected at all times.


When you visit our website, we may store information on your computer in the form of cookies. Cookies are small files that are transferred from an Internet server to your browser and stored on its hard disk. Only the Internet Protocol address is stored in this context, but no personal data. This information which is stored in the cookies allows us to automatically recognize you the next time you visit our website, which will facilitate your using it.

Of course, you can also visit our website without accepting cookies. If you do not want your computer to be recognized the next time you visit, you may also decline the use of cookies by changing the settings in your browser to "Refuse cookies". The respective procedure can be found in the operating instructions of your respective browser. If you refuse the use of cookies, however, this may lead to restrictions in the use of some areas of our websites.

Facebook Custom Audiences Pixels

To present visitors to our website during their visit to Facebook with interest-based ads, we use “Custom Audiences Pixel“ of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA („Facebook“). To this effect, we have implemented a pixel of Facebook on our website, which connects to the Facebook servers when you are visiting our website. The Facebook server is provided with the information that you have visited our website and Facebook assigns this information to your personal Facebook user account. For more information about the collection and use of data by Facebook, as well as your rights in this regard and ways to protect your privacy, please refer to the data protection policy of Facebook at

If you want to object to the described connection with Facebook, you can do so by clicking on this link.

Facebook „Sign in with Facebook“

To this effect, we use the feature "Facebook Connect" which is offered by Facebook.

If you want to use this feature, you will first be redirected to Facebook. There you will be asked to log in with your username and password. Of course we do not take note of your registration data. If you are already logged-in to Facebook, this step will be skipped.

Subsequently, Facebook informs you about the data which is transmitted to us (public profile, friends list, e-mail address and current place of residence). You confirm this via the button "OK". We use the transmitted data to create your customer account, of course, without saving your friends list. An additional permanent link between your customer account and your account on Facebook will not be created.

For the purpose and scope of data collection and the further processing and use of the data by Facebook, as well as your related rights and settings options for the protection of your privacy, please refer to the privacy policy of Facebook.

Google-Analytics with anonymization function

On our website, we use Google Analytics, a web analytics service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google“. Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyse how you use the site.

The information generated by these cookies, such as the time, location and frequency of your website visit, including your IP address, is transmitted to Google in the United States and stored there.

We use Google Analytics on our website with the addition "_gat._anonymizeIp". In this case, your IP address will already be shortened and thus anonymized by Google within member states of the European Union or other states which are contracting parties to the Agreement on the European Economic Area.

Google will use this information to evaluate your use of our site, to compile reports about your website activity for us, and to provide other services related to website and internet usage. Google may also transfer this information to third parties to the extent that this is required by law or as far as third parties process this data on behalf of Google.

Google claims not to link your IP address on any account to any other data provided by Google. You can prevent the installation of cookies by setting your browser software accordingly; however, we would like to point out that in this case, you may not be able to fully use all the functions of our website.

In addition, Google offers a deactivation add-on for the most popular browsers, giving you more control over what Google collects about the websites you visit. The add-on informs the JavaScript (ga.js) of Google Analytics that no website visit information should be transmitted to Google Analytics. However, the Google Analytics Disable add-on for browsers of Google Analytics does not prevent information from being transmitted to us or any other web analytics services we may use. For further information on how to install the browser add-on, please refer to the following link:

If you visit our site via a mobile device (smartphone or tablet), you must instead click on this link to prevent tracking by Google Analytics within this website in the future. This is also possible as an alternative to the above browser add-on. Clicking on the link places an opt-out cookie in your browser which is valid only for this browser and this domain. If you delete the cookies in this browser, the opt-out cookie will also be deleted, so you will have to click on the link again.

If you have consented to Google linking your web and app browser history to your Google account and using information from your Google account to personalize your ads, Google will use your data together with Google Analytics data in order to provide audience lists for cross-device remarketing. To do so, Google Analytics will initially track your Google-authenticated ID associated with your Google account (that is, personal data) on our website. Afterwards, Google Analytics will temporarily link your ID with your Google Analytics data to optimize our target groups.

If you do not agree, you can opt-out of this through appropriate settings in the "My Account" section of your Google account.

Google DoubleClick

DoubleClick by Google is a service provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). DoubleClick by Google uses cookies to show you advertisements that are relevant to you. Your browser will be assigned a pseudonymous identification number (ID) to check which ads have appeared in your browser and which ads have been viewed. The cookies do not contain any personal information. Using the DoubleClick cookie permits Google and its affiliated websites only to provide ads based on previous visits to our or other websites on the Internet. The information generated by the cookies is transmitted by Google for evaluation to a server in the USA and stored there. Google complies with the Privacy Policy of the Privacy Shield Agreement and is registered with the US Department of Commerce “Privacy Shield Program”. Transfer of the data by Google to third parties takes place only due to legal regulations or in the context of order data processing. In no case will Google match your data with other data collected by Google.

By using our web pages, you agree to the processing of the data collected about you by Google and the manner of data processing described above, as well as the specified purpose. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do so, you may not be able to use the full functionality of our websites. Furthermore, you can prevent acquisition of the data produced by the cookies regarding your use of the websites to Google and processing of this data by Google by downloading and installing the browser plug-in available under the following link under item DoubleClick Deactivation Plug-In. Alternatively, you can disable the DoubleClick cookies via this opt-out.

Google Maps

This website uses Google Maps to display maps and create directions how to find us. Google Maps is operated by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

By using Google Maps on this website, you consent to the collection, processing and use by Google, one of its agents, or third party-providers of the data collected automatically and entered by you.

For the Terms of Use for Google Maps, please click here.

To view the privacy policy of Google Maps, please click here.

YouTube in extended data protection mode

We use the provider YouTube for embedding videos. The videos were embedded in the extended data protection mode. Like most websites, however, YouTube also uses cookies to collect information about visitors to its website. YouTube uses this information, amongst other things, to capture video statistics, prevent fraud, and improve usability. This also involves connection to the Google DoubleClick network. Your starting the video could trigger further data processing. We have no influence on that. For more information about privacy on YouTube, see their privacy policy at:


We have taken technical and administrative security measures to protect your personal data against loss, destruction, manipulation and unauthorized access. All our employees as well as service providers working for us are obligated to comply with the valid data protection laws.

Whenever we collect and process personal information, it will be encrypted before being transferred. This means that your data can not be misused by third parties. Our security arrangements are subject to a constant process of improvement and our data protection policy is constantly being revised. Please make sure you have the latest version.

Rights of the persons affected

Please contact us at any time if you would like to find out which personal data we store about you or if you want to have them corrected or deleted. You also have the right to restrict processing (Art. 18 GDPR), a right to object to processing (Art. 21 GDPR) and the right of data transferability (Art. 20 GDPR).

In these cases, please contact us directly.

Changes to this privacy policy

We reserve the right to change our data protection declarations in case this should be necessary due to new technologies. Please make sure you have the latest version. If any fundamental changes are made to this data protection declaration, we will post it on our website.

All interested parties and visitors to our website can reach us regarding data protection issues at:

Mr. Christian Blume
Projekt 29 GmbH & Co. KG
Ostengasse 14
D-93047 Regensburg

Tel.: +49 941 2986930
Fax: +49 941 29869316

If our data protection officer cannot answer your request satisfactorily, you will in any case have the right to complain to the data protection supervisory authority responsible for your federal state.